So you are a RampUp...

Market Penetration Program

As a CEO in the Market Penetration Program you will create and execute a Go-to-Market plan to gain dominance in your target market.

The goal of Market Penetration Program is to help you develop a product offering that will enable you to implement a repeatable sales process and get your company to breakeven cash flow from profitable product sales. You will receive guidance and advice from an experienced mentor team led by a technology CEO to help you through the process.

Best Practices & Tools

• One-Page Strategic Plan
• Lead Generation
• Sales processes and sales forecasting
• Product Management
• Go-to-Market Plan
• Customer satisfaction

Mentoring

Ongoing mentoring is provided throughout the program by a mentor team led by an experienced technology CEO.  The role of the mentor team is to help you to implement the best practices to ensure they become part of the day-to-day rhythm and discipline of your business and hold you accountable for achieving results.

• 5 full-day instructional workshops
• One Page Strategic Plan Workshop for the CEO and two team members
• 3 day Annual Symposium at Whistler
• Half day workshop - legal
• Half day workshop - finance
• Regular sessions with your mentor team

Program Outline